BBC Business Headlines

Oil at $75 as Iran sanction fears mount
Brent crude hits its highest level in more than three years as production cuts reduce stockpiles.


Vincent Bolloré: French tycoon held over 'Africa corruption'
Vincent Bolloré is questioned by police near Paris over contracts to run ports in Guinea and Togo.


Google owner Alphabet sees profits soar
Net earnings jump almost 73% in the first quarter as revenues from internet advertising climb.


China sexist adverts: Tech firms apologise after damning report
Some adverts offered "men only" jobs while others wanted "trim" women applicants, Human Rights Watch found.


UK government borrowing lowest for 11 years
Government borrowing fell by more than expected to £42.6bn for the past financial year.



Search Books:

Join our mailing list:


Business Blogs

Paul Krugman

We Don’t Need No Education
Why Republicans ended up at war with America’s schoolteachers. read more...




Online Marketing for Busy Authors
Now available!



Buy the Book


Creative Clarity: A Practical Guide for Bringing Creative Thinking Into Your Company

by Jon Kolko

Published by Brown Bear Publishing


This book is built on a simple premise: Most companies don't know what creativity really is, so they can't benefit from it. They lack creative clarity. 

Creative clarity requires you to do four things:

  1. Choreograph a creative strategy, describing a clear future even among the blurry business landscape.
  2. Grow teams that include those creative, unpredictable outcasts;  give them the space to produce amazing work; and build a unique form of trust in your company culture.
  3. Institutionalize an iterative process of critique, conflict, and ideation.
  4. Embrace chaos but manage creative spin and stagnation. 

This book is primarily for people in charge of driving strategic change through an organization. If you are a line manager responsible for exploring a horizon of opportunity, the book will help you establish a culture of creative product development in which your teams can predictably deliver creative results. You'll learn methods to drive trust among your team members to enable you to critique and improve their work. And as an organizational leader, you'll complement your traditional business strategies with the new language and understanding you need to implement creativity in a strategic manner across your company.

In a creative environment, chaos is the backdrop for hidden wonderment and success. In this book, you'll gain clarity in the face of that chaos, so you can build great products, great teams, and a high-performing creative organization.


pub date: 2017-09-15 | Hardcover | 9780978853815